In today's fast-paced, hyper-connected, and mobile/social world, businesses demand instantaneous information and responsiveness. In this environment, businesses must be able to move as fast as their customers, be they B2B or B2C, to deliver the experience those customers demand.

For years, technology companies have been talking about the "real-time" enterprise. And for years, that's all those vendors delivered—talk—because they didn't have the necessary range of world-class technologies to deliver on the real-time promise. But today, Oracle is changing that paradigm, because only Oracle can bring together for customers optimized in-memory capabilities across applications, middleware, databases, and systems. Oracle Database In-Memory transparently extends the power of Oracle Database 12c to enable organizations to discover business insights in real-time while simultaneously increasing transactional performance. With Oracle Database In-Memory, users can get immediate answers to business questions that previously took hours to obtain and are able to deliver a faster, better experience to both their internal and external constituents.

In today's fast-paced, hyper-connected, and mobile/social world, businesses demand instantaneous information and responsiveness. In this environment, businesses must be able to move as fast as their customers, be they B2B or B2C, to deliver the experience those customers demand.

For years, technology companies have been talking about the "real-time" enterprise. And for years, that's all those vendors delivered—talk—because they didn't have the necessary range of world-class technologies to deliver on the real-time promise. But today, Oracle is changing that paradigm, because only Oracle can bring together for customers optimized in-memory capabilities across applications, middleware, databases, and systems. Oracle Database In-Memory transparently extends the power of Oracle Database 12c to enable organizations to discover business insights in real-time while simultaneously increasing transactional performance. With Oracle Database In-Memory, users can get immediate answers to business questions that previously took hours to obtain and are able to deliver a faster, better experience to both their internal and external constituents.